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Lou’s Substack

Lou Paskalis

My personal Substack

Platform
Substack
PricingOnly free issuesPublishesWeekly
Issues11SubscribersRead loupaskalis.substack.com

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Latest Issues

Recent posts by this newsletter. Browse the email archive.

Beyond IP Protection: The Risk of Losing Context in the AI Era

Recently, a colleague forwarded me Cloudflare’s announcement from last month introducing a new product that prevents LLMs from scraping publishers’ content without established commercial agreements. This is welcome news—we can all agree tha...

4 months ago
3
2

How Aggressively are you Pursuing your Zero-Party Data Strategy?

My hypothesis is that zero-party data aggregation is not on the top of most marketers list of priorities. My assertion is that it should be. I suspect that most of us have a fuzzy understanding of what exactly zero-party data is and how val...

8 months ago
11
0

The coming recession

It’s increasingly clear that the American economy is headed into a recession of our own making. This unforced error is coming on the heals of our economic recovery from the pandemic that was the envy of every other nation on earth. It’s lik...

8 months ago
15
3

CSAM, Adalytics and The Path forward for our Industry

The most recent Adalytics report yet again revealed many gaps in the safety and security protocols that marketers rely upon to ensure that there advertisements end up in the environments that they want them to and avoid finding their way to...

10 months ago
2
3

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Authors

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  • Lou Paskalis

    Smart human with too many opinions that ultimately become true. F1 obsessed. Believer in truth, justice and the American way but does not look good in blue tights. #journalismmatters

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