Ink & Influence: Unleashing the Power of Author Marketing
Lynn McGinnisWelcome to Ink & Influence, your go-to destination for unleashing the true potential of your author marketing platform. Explore actionable strategies, insightful tips, and inspiring success stories that will guide you on your unique journey as an author.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 103 | Founded | 5 years ago | Last Issue | 8 days ago |
| Active | |||||
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lynnmcg.substack.comLatest Issues
Why Your Book Needs Reviews (And What Happens at 10, 25, 50, and 100)
Photo by Sveta R on Unsplash
During a recent conversation with an author I heard something I don’t think I’ve ever heard before - “I don’t care about getting reviews.” Okay, I thought… but why not? As we got further into the conversation,...
The Ick That Got Me to Put My Phone Down
Photo by John on Unsplash
While I was scrolling on my phone over the weekend, I realized suddenly that I was no longer consuming content. I wasn’t watching videos, I was just scrolling past video after video trying to trick me into pausing...
Software Doesn't Replace Judgment. It Never Did.
Eduardo Ramos for Unsplash+
Substack rolled out something new this past week. Every post now has an AI Checker button, so readers can click it to see an estimate of how much of what they’re reading was written by a human versus AI. It’s an...
Three Scams, Three Weeks, Three Authors
Getty Images for Unsplash+
Three of my clients came to me with three different scam emails over the past three weeks. This is not new. I get emails every day from authors asking me about how to manage a detailed and unbelievably flattering...
For The Author Who Doesn't Want to Market
Getty Images for Unsplash+
Not every author wants to be a marketer.
Some do. They enjoy the strategy, the testing, the slow build of a platform. But a lot of the authors I work with just want to write and reach the readers who are out the...
Audience Metrics
Subscribers, engagement, traffic and sponsorship for Ink & Influence: Unleashing the Power of Author Marketing.
| Subscribers | Engagement | 66 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
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Authors
The writers behind this newsletter.
I help authors build & grow their platforms to gain visibility and reach their unique author marketing goals. No two author paths are the same. I can help you navigate yours through coaching, consulting, or retainer marketing programs.
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