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Mark Sklarow

Hundreds of paid subscribers

My Substack is designed to help Independent Educational Consultants, and others in admission, to succeed by providing information and insight based on my experience of leading in the profession for some 30 years. -Mark Sklarow

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Latest Issues

The 1099 Doesn’t Make Them a Contractor

The way you manage people matters more than how you pay them

Let’s begin with a story that is pretty common—and one that illustrates an employment-law issue IECs have found themselves confronting for decades.

5 days ago
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You Don’t Own an Office. You Own a Practice.

What IECs need to understand about the value of what they’ve built

I received an email last week from an IEC I have known for decades. She let me know that she was planning on “closing her practice.”

7 days ago
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The Hero of Your Story

A Quote Worth Sharing

It’s Day 4 of what I’ve declared “marketing week.”

12 days ago
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You’re Doing Social Media Backwards

4 Questions you Need to Answer Before you Post Another Thing.

A few things I observed last week.

13 days ago
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You’re Not Full. Now What?

How to Market Your Remaining Class of 2027 Openings Without Looking Desperate

Labor Day is around the corner, and the stores are already packed with Halloween décor. Where I am, the sun has begun setting before 8:00 p.m.

15 days ago
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  • Mark Sklarow

    Thirty year CEO of the Ind. Educ Consultants Assn. & a leader in the world of admission. I helped hundreds of IECs establish & grow their practices. Now write & support IECs and institutions looking to work effectively w them.

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