merry makery
MacK Sealeget smarter about stores 5 minutes at a time. learn the retail strategies i used to scale stores @ apple & warby parker. trusted by 10k retail pros.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 222 | Last Issue | 12 days ago | Active |
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merrymakery.comLatest Issues
growing stor(i)es
mornin' merry makers ☀️🏗️📈🛍️✨
last summer i scrolled you through a series i called the 100 stores of summer which featured 23 brands from chrome orbs to cowboy hats to children’s playhouses.
that was a million tiktok trends year ago. b...
how to design a daily destination
mornin' merrymakers 🕯️🍊☕️🌿🐕🏡
welcome to the second piece in my real-world retail series with square, featuring an extremely idyllic retail destination. a store that has me seriously contemplating a trip to santa barbara just to spend...
retail's 5 unhinged cons
mornin' merrymakers 🛒 🍫 💳 ⏳ 🍑 🧍♂️
the last two weeks were the warm-up to today’s letter.
part 1 was retail's soft cons, the polite stuff at the door. part 2 was the architecture, the floor quietly funneling your whole body through t...
retail's 5 kinda cons
mornin' merrymakers 🛒 🥛 🌀 🧺 🎭 📲
last week we covered retail’s soft cons. the empty entrance area, the bestseller tag, the free sample. the stuff so reasonable & one could argue helpful, so you couldn't be too mad when you opened your...
retail's 5 softest cons
In partnership with
mornin' merrymakers 🛒 🧠 🪤 🎯 🐻 🎁
i can't walk into a store anymore without seeing the puppet strings.
it's a blessing & a curse of spending 15 years inside retail at apple, warby parker, & now with the brands i c...
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