minor genius
Elliot Aronowminor genius is an anti-loneliness machine disguised as an amateur cult with better shoes. it’s about recognition, and about creating the kind of artifacts that can outlive the algorithm and introduce you to your next circle of friends.
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 145 | Founded | 3 years ago | Last Issue | 5 days ago |
| Active | |||||
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minorgenius.substack.comLatest Issues
131 : was poptimism the reaganomics of the culture industry? plus: minor genius appears in public online
ONE : HOUSE NOTES
hi there,
a few things to share:
i talked to jesse cannon from musformation about marketing, mystique, distribution panic, and why trying to optimize culture usually makes it worse.
the interview is on youtube now...
130 : what's the real receipt when everything is for sale? + patron inquiry
ONE : HOUSE NOTICE + UPCOMING PROJECTS
house notice: minor genius is looking for a serious patron for the next chapter: storefront, video magazine, print objects, international gatherings. someone who understands that culture occasionall...
129 : three is a trend + reading the room. notes from an accidental scene at nightclub 101
they say three makes a trend so i guess these minor geniuses lit readings are now trending.
potential investors: we are putting up real numbers.
for this third installment we did what we always do: set the standard, open the room, and le...
128 : mg loosie : lone wolf seeks pack
social media feels like a middle school assembly: mostly strangers looking for ways to see you fail. the antidote is a scene.
as far as i know, i’m an only child.
127 : attention economy ep. 01 + an IRL party tomm 4/23
ONE : ATTENTION ECONOMY EP 01: THE WAR OVER MEANING
as some of you may know, i used to host a renegade underground talk show called OUR SHOW at santo’s party house back in the mid-2000s.
it was criminally underfunded, but guests like ja...
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minor genius. canon editor.
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