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Platform | Substack | Pricing | Only free issues | Publishes | Weekly |
---|---|---|---|---|---|
Issues | 212 | Subscribers | Read | mondaykick.me |
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Presne na Medzinárodný deň udržateľnej mobility spustil McDonald’s kampaň, ktorou podporuje iný typ dopravy ako tú, ktorou jej pobočky navštívi väčšina zákazníkov.
Značka The Ordinary verí, že Black Friday robí viac zlého ako dobrého a tento rok sa to s agentúrou Uncommon rozhodla povedať všetkým. Podobných iniciatív, v ktorých značka bojkotuje azda najväčší sviatok komercie už bolo veľa - The Ordinar...
Je to určite pozorovanie medzinárodné, že máme stále menej a menej času na šport. Kanadský Decathlon sa preto rozhodol propagovať práve to.
“Nice Rice”, startup Fergusa O’Sullivana sa snaží bojovať proti emisiám, ktoré každý rok produkuje pestovanie jednej z najpoužívanejších surovín na svete. Ryže. Značka sa snaží nielen o udržateľné pestovanie, ale aj výrobu či komunikáciu.
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Už takmer celú dekádu pracujem v reklame, marketingu a komunikácii. Posledné roky riadim stratégiu v agentúre Zaraguza a designovom štúdiu Marlon. Zistite viac na zaraguza.com, marlonstudio.com a romanbiath.com
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