Monetization Flywheel
Stefan KontschinskyPricing strategy insights for growth operators, executives and founders
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 14 | Subscribers | Read | monetizationflywheel.substack.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
Pricing Metrics for AI
Many in the pricing community agree that per-seat pricing is weakening in AI. Seats no longer scale cleanly with value creation, while usage often drives cost-to-serve without increasing revenue. That is why pricing teams are debating wheth...
The Monetization Flywheel
Monetization is a system. The Monetization Flywheel is the engine that enables value selling. Designed right, you can improve conversion and at the same time simplify every sale. Then value compounds, and you can focus on accelerating growt...
AI product naming + packaging
Scan AI pricing pages and labels are familiar: Free, Pro, Business, Enterprise. Despite AI’s high variable compute costs, the naming conventions look very similar to SaaS. But AI-native companies have a new middle tier, and differentiate ti...
Billing and Contracting Discounts in AI
AI changed discounting because the unit economics are different from SaaS. In AI, variable costs are real. That is why I benchmarked AI discount structures.
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