The Valorizer
Ed ArnoldThe Valorizer is a weekly newsletter for product, marketing and sales professionals who want to learn how to maximize the value their customers get from their products.
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 63 | Subscribers | Read | edarnold1.substack.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
How to Validate Customer Value
This is a deep cut from my recent talk at the PricingTribe, where I shared the details of how to prepare for customer validation interviews.
Value Capture - How Much is Enough or Too Much?
Photo by Diliara Garifullina on Unsplash
Why It’s Important to Validate Customer Value
Last week I met up with the good folks at the Pricing Tribe. The Pricing Tribe is a new online community of pricing professionals led by Karan Sood. I highly recommend anyone in the pricing field who wishes to network with worthy peers to c...
Value Selling at Scale
Before you spend money on either training or an AI-powered application, consider whether value coaching is better fit for your company. Chances are the ideal coach is already working there.
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Authors
The writers behind this newsletter.
I am an expert in value-based strategy. I’ve worn multiple hats: company founder, product leader and consultant.
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