
I write about real-life money behaviour, saving, spending, debt, and habits, to help you understand why money feels hard and how to make it simpler.
| Platform | Pricing | Only free issues | Publishes | Weekly | |
|---|---|---|---|---|---|
| Issues | 17 | Founded | 4 months ago | Last Issue | 42 hours ago |
| Active | |||||

Welcome to today’s read; let’s make this simple and useful.
I noticed something while buying groceries last week.
A packet of oil I regularly buy was still ₹170.
I actually felt a little relieved.
Then I looked at the packet properly....
It's not just where people are spending. It's where they're choosing to live their lives.
Welcome to today’s read; let’s make this simple and useful.
Something feels off.
Every Friday evening, airports are packed.
Good cafes have queues...
Welcome to today’s read; let’s make this simple and useful.
Every morning, before we even get out of bed, many of us do the same thing.
We check our phones.
A few minutes of messages.
A quick look at social media.
Some market news....
Welcome to today’s read; let’s make this simple and useful.
Nothing spreads faster than a technology that lets people stop thinking.
When ChatGPT became widely available, the headlines focused on artificial intelligence. But the real stor...
Welcome to today’s read; let’s make this simple and useful.
Imagine someone who has spent years saving diligently.
Their investments have grown. They have fewer financial obligations than before. Every retirement calculator they try gives...
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| Subscribers | Engagement | 72 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
The writers behind this newsletter.
Don't follow stock tips. Learn how to understand businesses, markets, and money so you can make better financial decisions on your own.
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