
An in-depth exploration of strategies to reduce global meat consumption.
| Platform | Pricing | Only free issues | Publishes | Weekly | |
|---|---|---|---|---|---|
| Issues | 13 | Founded | 3 years ago | Last Issue | 2 months ago |
| Active | |||||

Most social ills don’t emerge from nowhere: they’re heavily funded systems borne out of corporate interests and buoyed by heaps of cash. Factory farming is no different.
In the past few decades, "fossil fuel financing" has become a popular...
As this newsletter has grown, I’ve started to reach new audiences, ones who don’t already buy into the importance of meat reduction. That’s great! I love reaching new people! But, to make sure we are all on the same page, I’ve decided to wr...
In the developed world, meat is considered the default option. Waltz into most restaurants and it’s plain to see that main dishes feature oodles of animal products while plant-based foods are relegated to side dishes or even a separate menu...
Grocery stores are a crucial arena in the movement to change our food habits — in the US, a whopping three-fourths of calories are bought from supermarkets — so we need to think carefully about how to approach them. We have many options in...
One of the best ways to increase the uptake of plant-based foods is simple: make them more plentiful. More veggie options, more veggie orders. Easy peasy.
The benefits of ratios are debated by social scientists — a recent study showed that...
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The writers behind this newsletter.
I'm Björn! I write about evidence-based strategies to reduce factory farming at scale. Join the growing meat reduction revolution!
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