More Than Meats The Eye
BjörnAn in-depth exploration of strategies to reduce global meat consumption.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 12 | Subscribers | Read | morethanmeatstheeye.substack.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
The Consequences of Factory Farming Are Too Large to Ignore
As this newsletter has grown, I’ve started to reach new audiences, ones who don’t already buy into the importance of meat reduction. That’s great! I love reaching new people! But, to make sure we are all on the same page, I’ve decided to wr...
Want People to Eat More Plants? Make Them the Default.
In the developed world, meat is considered the default option. Waltz into most restaurants and it’s plain to see that main dishes feature oodles of animal products while plant-based foods are relegated to side dishes or even a separate menu...
Supermarkets Are the Next Big Challenge for Meat Reduction
Grocery stores are a crucial arena in the movement to change our food habits — in the US, a whopping three-fourths of calories are bought from supermarkets — so we need to think carefully about how to approach them. We have many options in ...
Do More Vegan Options Mean More Vegan Orders? The Data Behind Menu Ratios
One of the best ways to increase the uptake of plant-based foods is simple: make them more plentiful. More veggie options, more veggie orders. Easy peasy.
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Authors
The writers behind this newsletter.
I'm Björn! I write about evidence-based strategies to reduce factory farming at scale. Join the growing meat reduction revolution!
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