Murat Kahraman
I am a growth strategist with 25+ years in tech, startups, and e-commerce with expertise of product and marketing. Launched and scaled businesses, built Europe's largest incubator. Let’s connect to grow your business!
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 52 | Founded | 5 years ago | Last Issue | 6 days ago |
| Active | |||||
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muratkahraman.substack.comLatest Issues
The Most Valuable Customer Feedback Is Often What Nobody Says
Ask customers what they want, and they’ll usually have an answer.
A faster dashboard. A new integration. Better reporting. A button that saves them three clicks.
Some of those requests will be useful. Others will make your product more co...
Your Startup Might Be Solving a Problem That’s Disappearing
The most dangerous competitor for your startup might not be another company. It might be a future in which your customer no longer needs your product.
Founders are usually encouraged to find a painful problem and build a better solution. W...
Build Things That Make Future Things Easier
Founders are trained to prioritize impact.
What increases revenue?
What brings customers?
What improves conversion?
What can we ship this week?
These are good questions.
But they create a bias toward work that produces visible results...
Some Customers Should Churn
Churn is bad.
That’s one of those startup rules nobody questions.
Customer leaves?
Bad.
Retention goes down?
Bad.
Cancellation request?
Save them.
We build dashboards around churn.
We run cancellation flows.
We offer discounts.
W...
Cheap Customers Can Be Very Expensive
Startup founders love cheap acquisition.
CAC dropped 30%?
Great.
A new channel is bringing in customers for half the price?
Scale it.
Organic signups are exploding?
Even better.
We naturally assume that the cheaper a customer is to a...
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| Subscribers | Engagement | 64 | Monthly Web Visits | ||
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| Accepts Sponsors | Estimated Cost per Ad | ||||
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The writers behind this newsletter.
I am a growth strategist with 25+ years in tech, startups, and e-commerce with expertise of product and marketing. Launched and scaled businesses, built Europe's largest incubator. Let’s connect to grow your business!
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