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Artwork for musings of a merchandiser

musings of a merchandiser

evonne sturm

A newsletter from a passionate retail leader. I'll share insights from the ever-evolving landscape, offer musings on trends, and provide invaluable expertise on all things merchandising.

Platform
Substack
PricingOnly free issuesPublishesWeekly
Issues11SubscribersRead musingsofamerchandiser.substack.com

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Latest Issues

Recent posts by this newsletter. Browse the email archive.

Discover La Veste: The Leader in Seasonal Style

I discovered many new international brands when I visited Le Bon Marché in April. My new discoveries made my souvenirs feel more special, adding a touch of global flair and a fashionable memory that I proudly wear on the streets of NYC.

a month ago
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A Merchandising Masterclass from Le Bon Marché

This past April, I returned to Paris after almost 20 years. The trip’s agenda? Celebrate my husband’s birthday, cheer him on as he crushed the marathon, practice my French (while desperately trying not to scream ‘tourist’), rediscover the c...

a month ago
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The Tip Jar #1: Refresh Your Style with 3 Stylish Methods

It seems the world is always eager for advice—just take a look at the notes section of any popular fashion Substack, where you'll find a treasure trove of fashion tips and a flurry of questions and responses from fellow fashion enthusiasts....

2 months ago
8
3

Embracing the Journey: Reflections on Turning 40

In my first month of writing this newsletter, I realized that vulnerability deeply connects us. I’m turning 40 this Sunday and feeling it all— nerves, excitement, and a clearer sense of who I am. As I approach this milestone, I’ve been refl...

2 months ago
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Authors

The writers behind this newsletter.

  • evonne sturm

    i'm a passionate retail leader with nyc flair from california, obsessively sharing invaluable expertise on all things merchandising.

  • Frequently Asked Questions

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