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Nail It and Scale It by James Critelli

Nail It and Scale It

I share insights from my 10+ career in advertising, tech, and startups on how entrepreneurs and business owners can grow and scale their businesses as efficiently and effectively as possible. New articles every Monday

Platform
Substack
PricingOnly free issuesPublishesWeekly
Issues70SubscribersRead nailitandscaleit.substack.com

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Latest Issues

Recent posts by this newsletter. Browse the email archive.

AI SDRs for Lead Qualification: Superpower or Overkill?

Octavio clicked a button. Seconds later, my phone buzzed with a call from Mexico. "Hi James, this is David from Fonema. How are you today?" Over three minutes, I threw one curveball after another at David, but he handled them with aplomb. B...

14 days ago
7
1

How to Structure and Price Startup Consulting Engagements

Through Stackmatix and solo consulting, I’ve worked with hundreds of startups, from early-stage ideas to companies like Figma, and angel invested in nearly fifteen. I’ve developed a working model for structuring these engagements, determini...

a month ago
6
5

Anyone Can Build an AI Product. Few Can Build an AI Business

“I just started coding a few months ago, and I’m already on track to launch a new business every week.”

a month ago
4
5

Build or Buy? How to Know When DIY Data Beats Purchased Lists

Recently, two marketing clients asked for my help in curating a high-quality list of contacts so we could generate Meta lookalike audiences for our ad campaigns. Armed with Clay and chock full of confidence, I built a list for each client c...

2 months ago
2
2

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The writers behind this newsletter.

  • Nail It and Scale It

    I share insights from my 10+ career in advertising, tech, and startups on how entrepreneurs and business owners can grow and scale their businesses as efficiently and effectively as possible. New articles every Monday

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