Nicotine Charts
Huub SavelkoulsInformative charts about the transforming nature of the nicotine product market
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nicotinecharts.substack.comLatest Issues
Consumer Access to Modern Nicotine Products
Summary:
· 24 countries ban all MNPs or prevent their importation
· 48% of the world’s nicotine product consumers have little or no legal access to MNPs
· Among the 52% that do have legal access to MNPs, already 1 in 5 use them...
Excise Revenues per Consumer - Nicotine vs Alcohol
Excise taxes on tobacco and alcohol tend to be justified on health grounds. But they are among the oldest taxes in the world and were introduced long before it was known than drinking alcohol and smoking tobacco is detrimental to your healt...
Does the Stock Market Value the Industry Transformation?
Over the last decade, the tobacco industry has started going through a fundamental transformation. Combustible products (mainly cigarettes) are being replaced with non-combustible alternatives such as heated tobacco products, vaping product...
Nicotine Consumption Prevalence by Product Category and Age
Following my previous post, I received a question from a reader expressing surprise about the high rate of exclusive use for heated tobacco products (HTPs) used in my calculations (81%).
This metric is of course very relevant from a policy...
Global Number of Nicotine Product Consumers
In this post, I am sharing my best estimate of the global number of nicotine product consumers, divided into a number of categories that are of particular interest from a policy and business perspective. The October 2025 WHO publication on...
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Authors
The writers behind this newsletter.
Advising companies on business strategy and public policy. Background in econometrics. Retired from a career in the tobacco industry. Areas of interest include nicotine policy, fiscal reform and climate change. Views are my own.
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