
Push the pace, push the boundaries of run culture. The running industry is evolving rapidly. Here to address the ambiguous and controversial topics, so we can evaluate the state of the sport and grow together.
| Platform | Pricing | Only free issues | Publishes | Weekly | |
|---|---|---|---|---|---|
| Issues | 19 | Founded | 2 years ago | Last Issue | 12 days ago |
| Active | |||||

There’s a trend in running now that’s impossible to ignore. Runners are…hot?
Trust when I say it wasn’t like this in the early 2000s. I was neither hot, nor popular. As a freshman, I ran cross-country because I wasn’t good enough to be on...
Photo: Johnny Pace
I’m currently writing on a train from Geneva to Paris after saying my farewells to Chamonix. I’m staying in the 6th arrondissement for a few days to visit some art museums, explore the public gardens, and eat as many pas...
There’s a little town in Colorado called Niwot with a population of about 4,000 people. It’s best-known for its powerhouse high school running program, which has won 46 team state championships and 222 individual state titles.
It’s also wh...
Over the past few years, there’s been a noticeable shift in running’s tone on social media: it feels more bro-ey. It’s been a gradual, but steady rise. Gym bro culture has always existed, bu...
Last week I attended the back half of Broken Arrow and the full week of TrailCon. While I wasn’t able to stay in Olympic Valley through Saturday to watch Western States, I was glued to the livestream and consumed as much trail media as poss...
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The writers behind this newsletter.
Runner | Writer | Artist \ud83d\udc95 I’ve worked 11+ years in wearable tech, communications, and running for WHOOP, COROS, and now Amazfit. I write about run culture and the evolving state of influencer & athlete marketing from my personal experiences.
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