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Artwork for On Brand Magazine

On Brand Magazine

Alex Manderstam

Obsessed with brands, the internet, and the culture.

Platform
Substack
PricingFreemiumPublishesTwice weekly
Issues32SubscribersRead onbrandmag.substack.com

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Latest Issues

Recent posts by this newsletter. Browse the email archive.

Famous founder and forgettable brand

Bonjour from Paris! Last week, I asked our IG community about who their fave celebrity brand was. And as a surprise to absolutely no one, 95% of answers mentioned Rhode. There were a few mentions of Rare Beauty and Fenty Beauty, too.

7 days ago
21
0

Future of the creator economy

Thank you, Teachable, for sponsoring this newsletter! We partnered up with Teachable to help you monetize your knowledge - here’s in-depth free report on the state of creator and expert-led businesses.

14 days ago
28
2

Rise of the single, happy woman

I’m 33, single, and don’t have or want children. I’m extremely happy with my decision. I come from a very matriarchal family and grew up mostly around women, so male validation was (thankfully?) never a thing for me. I’m part of a fast-grow...

18 days ago
49
9

Building a brand around a feeling with Melanie Masarin from Ghia

On great taste, setting boundaries, and operating at 100%

21 days ago
25
1
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Authors

The writers behind this newsletter.

  • Alex Manderstam

    Person on the internet obsessed with social media, business, female founders and culture. Founder of On Brand.

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