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G2 Weather Intelligence

Paul Walsh

G2 Weather Intelligence translates weather into decision-ready financial insight for investors and executives focused on U.S. retail and restaurants.

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Latest Issues

Weather-Optimized Demand Forecasting Could Recover Billions in Lost Margin.

Image Source: G2 Weather Intelligence

This is the second post in the G2 Weather Intelligence Brainstorm series on using weather intelligence across the retail planning cycle.

The first post covered seasonal planning — using long-range we...

3 days ago

The Blue on This Map is Worth Millions in Lost Summer Sales

"God created economists to make weather forecasters look good."

The most accurate forward-looking signal available to any retailer with seasonal categories isn't on Wall Street. It's at NOAA. And the latest outlook is unambiguous.

The upd...

5 days ago
1

Macy's Had a Great Quarter. The Weather Helped Push It Over the Top.

Tax refunds made the list. The weather didn't. It was in the room. Nobody introduced it.

11 days ago
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The Tailwinds Are Gone. The Headwinds Are Real.

G2 Weather Weekly | June 13 – June 26, 2026 | Paul Walsh

“It’s a hard rain’s a-gonna fall” —Bob Dylan

13 days ago
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Gap Had Nowhere to Hide in Q1

The Weather Gave Them Every Chance. The Market Took $1.6 Billion Anyway.

Last November, I warned that Gap was right for the wrong reasons — that great weather, not execution, was supporting their results, and that they would be blindsided...

16 days ago
1
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  • Paul Walsh

    Climate Tech Leader | Intrapreneur | Strategic Advisor | Consultant | Veteran (101st Airborne)

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