PEOPLE BRANDS AND THINGS
PEOPLE BRANDS AND THINGSWhere consumerism, culture, and creativity meet.
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 141 | Subscribers | Read | peoplebrandsandthings.substack.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
Fandom marketing = co-creation with true fans.
And also IYKYK campaigns, too.
Behind the 818 Outpost brand partnerships.
We talk a lot about brands activating around cultural moments - think all the pop-ups timed to New York Fashion Week, or the endless activations that take over whatever city is hosting the Super Bowl each year. Coincidence? Not at all. On a...
818's Executive Creative Director tells all.
Introducing Jenny Brown, the Executive Creative Director of 818. Today, Jenny shares her creative vision for the Outpost, including a very fun inside look at the development of different activation touchpoints.
We're bringing you inside the 818 Outpost.
Thought our Outpost giveaway with the 818 team was just a one-off thing? Well, think again. We’re SO excited to finally announce our official partnership with 818, bringing you inside their Coachella Outpost activation (digitally) across ou...
Authors
The writers behind this newsletter.
The hottest brand marketing, creator, and consumer news - in real time.
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