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Latest Issues

The Lost Art of the Offer:

In today’s real estate market, something important is getting lost—and it’s costing agents (and their clients) deals.

It’s the story behind the contract.

Too often, I receive an email that simply says:
“See attached contract.”

No c...

6 months ago
2
1

🏡 Open Houses Don’t Sell Homes

By Chad DeVries | Prescott Luxury Realty & Investments


🏠 The Illusion of Activity

Walk into almost any open house and it feels like something big is happening.

Thanks for reading Prescott's Substack! Subscribe for free to rece...

6 months ago
3

2025 Year-End Review

As we close out 2025, I want to take a moment to reflect on what has been one of the most challenging—and rewarding—years of my real estate career here in Prescott, Arizona.

This year reminded me that real estate isn’t about headlines or h...

9 months ago
4

Why Staging Sells Homes Faster (and for More Money)

If you want to sell your home quicker—and often for a higher price, staging is no longer optional. In today’s market, buyers shop online first, emotionally second, and logically last. The homes that stop the scroll, generate showings, and c...

10 months ago
2

Why Working with an Experienced Realtor Is the Smartest Move You Can Make

Selling a home is one of the largest financial transactions most people will ever make.
Yet many underestimate just how complex, strategy-driven, and risk-laden the process truly is.

After 31 years in Arizona real estate, especially in P...

10 months ago
1

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  • Prescott Real Estate Playbook

    I’m Chad DeVries creator of The Prescott Real Estate Play Book & Prescott’s #1 luxury Realtor, with over 31 years as a licensed Arizona agent. I share real-time market insight, hyper-local data, and strategies to win in Prescott’s evolving market.

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