Reletter
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Product Design with Promise Tomiwa

Promise Tomiwa

A Newsletter aimed at helping Product design enthusiasts and newbies grow.

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Substack
PricingOnly free issuesPublishesWeekly
Issues18Founded2 years agoLast Issue15 days ago
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Latest Issues

The Research You Don’t Schedule

Research has always felt less like a phase of product work to me and more like a habit you develop without really noticing. This week, I caught myself checking a competitor’s numbers before I checked my own. It was not out of panic or becau...

15 days ago
1

Payment as a Feature vs Payment as a Product

I posted something on LinkedIn this week about an idea I’ve been thinking about quite a bit lately: the difference between payment as a feature and payment as a product. I thought I’d share the longer version here because, the more I think...

18 days ago
1

The tool I built because Mobbin was not enough

Hey,

Let me tell you something that nobody talks about in design circles.

Every designer does competitive analysis. The good ones do it constantly. But almost nobody documents it, nobody calls it research, and the tools we use were not ac...

4 months ago

The Designer Who Only Designs Is Already Behind

On what it actually means to do this work in 2026

There’s a version of this role that no longer exists.

The one where you received a brief, opened Figma, shipped the screens, handed them off, and waited for the next brief. Clean. Bounded....

4 months ago

I Got Tired of Doing Competitor Research Manually. So I Built a Tool.

Every designer I know has been there.

You’re starting a new project. You need to understand the competitive landscape. So you open five tabs, download three apps, start taking notes, build a spreadsheet, write a summary and three hours lat...

5 months ago
1

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