Emerging trends in product analytics that help us make better products.
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The concept of using data to analyze and improve product performance has been around since the early 2000s, with the rise of web analytics tools such as Google Analytics and Omniture (now Adobe Analytics).
The rapid growth of data and digital technology has transformed industries across the board, with organizations seeking innovative ways to leverage data for competitive advantage.
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The writers behind this newsletter.
Data Scientist Senior Manager at BBVA and Adjunct Profesor ie University
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