Experimental Mind
Kevin Anderson, Melanie JI Mueller, JordenA curated weekly newsletter with interesting reads at the intersection of experimentation, analytics and behavioral science. Get it in your mailbox on Monday.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 324 | Subscribers | Read | kevinanderson.substack.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
Experimental Mind wk49 2025
This week: is Google Optimize coming back?, the roles of CDAIO and Research Operations, a podcast conversation with Ryan Lucht, the latest jobs and events, and something that made me smile: the ‘honest experimentation glossary’.
Experimental Mind wk48 2025
This week: how Photoroom uses feature flags to power reliable A/B tests, lessons from Nubank’s implementation of CUPED, possible changes to cookie consent banners and an upcoming event on psychological safety in teams. Plus updated jobs and...
Experimental Mind wk47 2025
This week: arriving a day late as I recovered from Conversion Hotel. You can now chat with AI to generate variants to test. I was interviewed for the GMS podcast. Plus the latest jobs and events.
Reflections Conversion Hotel 2025 conference
Last weekend I was at the Conversion Hotel conference. This was the twelfth edition, and I’ve joined eight so far, including one as a speaker. As I’ve done in 2023 and 2024 I will again share some my personal take aways and some general ref...
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Authors
The writers behind this newsletter.
Product and experimentation leader. Writes the weekly Experimental Mind newsletter. Co-founder ExperimentationJobs.com.
Experimentation at Booking.com
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