Proof of Concept
David HoangProof of Concept is a digital publication about creativity and experimentation for designers, builders, and entrepreneurs.
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 284 | Subscribers | Read | proofofconcept.pub |
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| #51 | |
| #83 |
Latest Issues
Recent posts by this newsletter. Browse the email archive.
Natural light week
The New World —directed by Terrence Malick and shot by Emmanuel Lubezki is often described as a film shot with natural light (mostly true, but not in a purist sense). Day scenes were filmed using real sunlight, often during early morning an...
The plan is the program
“The plan is the program,” is something Tyler Angert said when working on Amjad Masad’s TED Talk. At the time, it captured how modern tools collapse intent and execution. Looking at it now, the phrase feels less like a metaphor and more lik...
Succession
Aside from Waystar RoyCo, there is no company people obsess over more when it comes to succession than Apple. With the news of Steve Lemay stepping into Alan Dye’s role as he departs for Meta, the natural question emerges: who is next at th...
Garage studios
There’s a particular feeling that happens when you step into a garage. The temperature shifts a little. The sounds of the house fall away. The light comes from a different angle. It’s a threshold more than a room—close enough to daily life ...
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Authors
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Frequently Asked Questions
How can I access the email archive for Proof of Concept?
You can find recent issues that have been published by Proof of Concept on Reletter by scrolling up to where it says Latest Issues. Tap on the link for any of the most recent emails or hit More Issues to see older ones.
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