Public Perception
Shari LopatinHelping business owners and other professionals to more effectively communicate with the public. From a former journalist and 17-year veteran of writing, editing, and communications consulting.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 8 | Founded | 3 years ago | Last Issue | 2 years ago |
| Active | |||||
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publicperception.substack.comLatest Issues
A Special Offer Just for You and Your Business!
Hey everyone. Sorry I’ve been away for a few months. New job, crazy health issue. All the fun stuff. :)
I definitely plan to continue sharing articles with you again, once every month or so, but the reason I’m writing today is I have somet...
How to Attract Customers to Your Online Business Using the Marketing Funnel
Photo by krakenimages on Unsplash
In the never-ending rat race of finding customers online, sometimes you can feel overwhelmed. So much information exists on the Internet, it’s exhausting!
Worst of all, you could waste SO MUCH TIME trying...
Sorry I've Been Away, but I'm Back
Photo by Artem Bryzgalov on Unsplash
Hello everyone! I started Public Perception a year ago to begin sharing my public relations, writing, and strategic communication knowledge with the business world after working in these fields for near...
How Can Small Businesses Compete with Social Media Influencers?
Photo by Gian Cescon on Unsplash
Maybe you’re a small business with only a few employees. Or maybe you’re a coach with some part-time contractors.
You’ve heard you should get on social media for “brand awareness,” so you download the Inst...
Want to Build Your Brand's Expertise? Then Do This ...
Photo by Austin Distel on Unsplash
Maybe you're ramping up your company's marketing and branding by working to become THE expert in your field.
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THE leader in automotive repairs
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THE authority on climate science
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THE voice of r...
Audience Metrics
Subscribers, engagement, traffic and sponsorship for Public Perception.
| Subscribers | Monthly Web Visits | Accepts Sponsors | |||
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| Estimated Cost per Ad | |||||
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Authors
The writers behind this newsletter.
I'm a former journalist & present-day writer, editor, and strategic communications consultant with more than 15 years in the business. I also write creatively at Rogue Writer | Serialized Fiction & Essays by Shari Lopatin on Substack.
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