Reletter
Artwork for Reels & Riffs

Reels & Riffs

Erik Steigen

Nordic creativity and culture seen through a Hollywood lens

Platform
Substack
PricingOnly free issuesPublishesWeekly
Issues39Founded2 years agoLast Issue6 days ago
Active

Read this Newsletter

reelsandriffs.substack.com
Artwork for Reels & Riffs

Latest Issues

Football: The World’s Obsession

Norway’s men’s national football team. By some recognized as the Most Aesthetically Pleasing Team Photo of the 2026 World Cup. Photo: IG/@herrelandslaget

If football (soccer) fans formed a country, it would contain roughly 60% of humanity....

6 days ago
5

The Gatekeepers' Last Laugh

What typically happens when a marketplace becomes flooded with similar products and services?

Before we dive into that, let’s take a walk down memory lane.


The Heyday of the Entertainment Industry

Prior to the 21st century, th...

20 days ago
2

Eurovision Show Contest

Eurovision has for a long time been bigger than a song contest. But in Vienna this year, the world’s largest music spectacle felt less like a celebration of catchy hooks and strobe lights - like a collision between pop culture, politics, id...

25 days ago
6

LA's Nordic Weekend is upon us!

This edition of Reels & Riffs is dedicated to two major Norwegian, Scandinavian, and Nordic events in Los Angeles this weekend:

Saturday, May 16th:

Peer Gynt LA presents the 1st Annual Nordic Gateway LA

-and-

Sunday, May 17...

a month ago
4

Breaking the Gatekeeper: What the Live Nation-Ticketmaster Verdict Means for the Future of Live Music

Photo: Courtesy of the University of Washington School of Law.

In the modern music business, Goliath doesn’t fall overnight. He dominates for decades until the cost of letting him keep winning becomes too high for everyone else, and the ga...

2 months ago
7

Key Facts

Contact Information
Newsletter Author
Number of Subscribers
Find out how many people subscribe to this newsletter.

Audience Metrics

Subscribers, engagement, traffic and sponsorship for Reels & Riffs.

SubscribersEngagement70Monthly Web Visits
Accepts SponsorsEstimated Cost per Ad

Authors

The writers behind this newsletter.

  • Erik Steigen

    A California-loving, LA-based Norwegian exploring music, film/TV, business and Nordic creativity through a Hollywood lens.

  • Frequently Asked Questions

    How can I access the email archive for Reels & Riffs?

    You can find recent issues that have been published by Reels & Riffs on Reletter by scrolling up to where it says Latest Issues. Tap on the link for any of the most recent emails or hit More Issues to see older ones.

    How many subscribers does Reels & Riffs have?

    To see how many people subscribe to Reels & Riffs, simply upgrade your Reletter account. We provide readership numbers and lots of other stats for this newsletter so you can decide if it's worth reaching out to.

    How can I advertise in Reels & Riffs?

    Newsletter advertising can be extremely effective when it's done right. Before you pitch Reels & Riffs as a potential sponsor or partner, make sure that you've done your research and checked its newsletter stats with Reletter.

    Then, personalize one of our winning pitching templates and send it to the right person using the contact info provided.

    How much does it cost to sponsor a publication like Reels & Riffs?

    Newsletter ad rates (or CPM) vary depending on many factors, including industry, number of subscribers, open rate, ad placement and more.

    To find out how much an ad will cost, contact Reels & Riffs using the contact information provided and ask for a copy of their media kit.

    How can I find newsletters related to Reels & Riffs?

    Scroll up to where it says Related Newsletters to see other publications like Reels & Riffs. You can also search our email newsletter directory to discover other newsletters that cover the topics you're interested in.

    How do I contact Reels & Riffs?

    Reletter provides this newsletter's website URL above, where you will often find their contact information. We also provide links to associated social media accounts and pitching templates so you can reach out fast.