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Unpolished Watches

Tony Traina, kingflum
Thousands of paid subscribers

The newsletter for watch collectors. Recs on what to buy (and not to). From a former Hodinkee editor.

Platform
Substack
PricingFreemiumPublishesTwice weekly
Issues437Founded7 years agoLast Issue5 days ago
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Latest Issues

How to Hunt for Watches on eBay

How to search, how to deal, and how to not lose your shirt on a vintage Mido.

This is the latest How To, which has become a signature series. Paid subscribers can read or listen to previous editions:

5 days ago
12
9
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The Steel Lange That Was Never for Sale | Ref. 01

Free newsletter today. I’m trying something new this weekend: “The Ref.” A short, weekly story about a sometimes-forgotten watch or moment in history worth knowing. Sunday morning feels like the perfect time to step away from the feed, if o...

9 days ago
41
16

10 Takes | Cartier, Daniel Roth, Swatch x Royal Oak, and More

Why more brands need to find their version of Christopher Nolan's 'Batman,' where did all the dive watches go, and watchmaking's Four Families.

Welcome to 10 Takes. I often write newsletter bits that are cut for space or that are seeds of...

12 days ago
50
23
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What Dealers Can't Sell Right Now | The Watchlist

How to double a watch's price in 6 months, + the April Unpolished recap.

It kinda seems like all anyone wants to talk about is prices.

15 days ago
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32
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A Visit to Geneva's Newest Independent Watchmaker

The wrong lesson to learn from the indie boom; the return of the desk clock; Chicago events; a visit to Gregory Proz.

Good morning. I helped organize a small get-together in Chicago last week. We didn’t promote it much, and I got a bunch o...

21 days ago
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27
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Authors

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  • Tony Traina

    Not here, follow/subscribe: substack.com/@tonytraina

  • Tony Traina

    Writing the newsletter for watch collectors and insiders, including what to buy (and what not to). Former editor at Hodinkee, also in GQ, Sotheby's, etc. Mostly vintage.

  • kingflum

    I enjoy watches, and write about the intersection of watch collecting, philosophy and psychology. ‘SDC Weekly’ (separate section, same Substack) is a newsletter published every week. See “links” in my profile to find the newsletter!

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