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Resonant Growth

Verena Kunz-Gehrmann

Stories and insights on growth - in business, across cultures, and through the challenges that teach us to see differently. Published every week.

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Substack
PricingOnly free issuesPublishesWeekly
Issues32Founded7 months agoLast Issuea month ago
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Latest Issues

The restaurant did nothing wrong

Someone in Lagos ordered dinner through a delivery app. The food arrived cold, the packaging had shifted, the soup was half-empty. The customer left a two-star review, and the restaurant’s rating dropped.

The cook had nothing to do with an...

a month ago
1

What the CV can't tell you - and what it costs your growth

Wrong hires are one of the most expensive growth blockers, and most of them don’t happen because someone lacked the skills. They happen because the ecosystem was wrong, the cultural assumptions didn’t match, or nobody asked the right questi...

a month ago
3

Borrowed Growth

I should say upfront: I don’t own a Birkin bag. I’ve never been inside a Hermès store, and luxury brands are genuinely not my world. But what happened to the luxury sector in March 2026 is one of the clearest illustrations I’ve seen of some...

2 months ago
3

Are you happy?

Every year, around this time, I stand under our Sakura tree and ask myself exactly that.

The blossoms were in full bloom just a few days ago. Now the first petals are starting to fall, drifting down like pink-white snow. Ten more days, may...

2 months ago
2

Resonant Growth Perspectives

This is something I’ve been thinking about for a while. A short video series where I sit down with people who have something real to say - about growth, culture, and the things that don’t usually come up in a normal working day.

For the fi...

2 months ago
3
1

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  • Verena Kunz-Gehrmann

    Former CMO in B2B tech with 20+ years across global markets. Writing about how culture shapes growth strategy and why context matters. Author of the upcoming book "Resonant Growth for Global Markets."

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