Reletter
Artwork for Retail Therapy

Retail Therapy

Kelsey Mueller

Retail-obsessed insights bridging investors and brands.

Platform
Substack
PricingFreemiumPublishesTwice weekly
Issues23SubscribersRead joinretailtherapy.substack.com

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Latest Issues

Recent posts by this newsletter. Browse the email archive.

The Part of Brand Building No One Talks About

I recently wandered into a high-end department store in Vail, and what struck me wasn’t any single brand. It was how many there were that I had never heard of before.

a month ago
4
1

What a More Disciplined Capital Market Actually Means

In Part One, I focused on what founders can control in a more selective environment: clarity, commercial value, and credibility.

2 months ago
1
0

What Founders Need to Get Right in a More Selective Market

Since formally launching my retail advisory and working closely with founder-led consumer brands, the conversations are increasingly focused on decision-making, rather than storytelling alone.

2 months ago
1
0

Why Japan’s Resale Market Is So Mesmerizing

### I have been genuinely astounded by the Japanese resale market.

2 months ago
1
0

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Authors

The writers behind this newsletter.

  • Kelsey Mueller

    Retail, decoded. Strategy, storytelling, and the signals that actually matter to brands, investors, and operators.

  • Frequently Asked Questions

    How can I access the email archive for Retail Therapy?

    You can find recent issues that have been published by Retail Therapy on Reletter by scrolling up to where it says Latest Issues. Tap on the link for any of the most recent emails or hit More Issues to see older ones.

    How many subscribers does Retail Therapy have?

    To see how many people subscribe to Retail Therapy, simply upgrade your Reletter account. We provide readership numbers and lots of other stats for this newsletter so you can decide if it's worth reaching out to.

    How can I advertise in Retail Therapy?

    Newsletter advertising can be extremely effective when it's done right. Before you pitch Retail Therapy as a potential sponsor or partner, make sure that you've done your research and checked its newsletter stats with Reletter.

    Then, personalize one of our winning pitching templates and send it to the right person using the contact info provided.

    How much does it cost to sponsor a publication like Retail Therapy?

    Newsletter ad rates (or CPM) vary depending on many factors, including industry, number of subscribers, open rate, ad placement and more.

    To find out how much an ad will cost, contact Retail Therapy using the contact information provided and ask for a copy of their media kit.

    How can I find newsletters similar to Retail Therapy?

    Scroll up to where it says Similar Newsletters to see other publications like Retail Therapy. You can also search our email newsletter directory to discover other newsletters that cover the topics you're interested in.

    How do I contact Retail Therapy?

    Reletter provides this newsletter's website URL above, where you will often find their contact information. We also provide links to associated social media accounts and pitching templates so you can reach out fast.