Richard Purnell is Writing
Richard PurnellA weekly look at writing, culture and communication
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 21 | Founded | 3 years ago | Last Issue | a year ago |
| Active | |||||
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richardpurnell.substack.comLatest Issues
Why Jaguar rebrand may be a masterstroke
It’s not often there’s a big advertising story. Particularly not from the car industry.
Car ads tend follow a very familiar script. There’s a car, impossibly shiny, on an empty road in the Swiss Alps, or Paris, or some unlikely off-road la...
How Trump is winning over voters
A lot of us non-Americans are enjoying the build-up to the US election. It’s an election we feel involved in, like a half-decent Netflix series.
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The art of the apology
Sorry is, of course, the hardest word.
It is hard because you are saying – I did something wrong, I messed up, I made a startling misjudgement.
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How to make a bad situation worse
Fans of car crash interviews had a treat when South West Water was interviewed on the PM programme on Radio 4 yesterday, 16 May (interview starts at 11 mins). South West Water is currently at the centre of a growing crisis, with 22 cases of...
Beyoncé and late-stage creativity
An entirely natural horse-sitting position…Beyoncé
Beyoncé’s got a new album out and, suddenly, it is everywhere at once.
Cowboy Carter is all over the BBC. The Guardian is publishing about it on a daily basis, from reviews and fan reacti...
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