
FROM ROTT TO REVIVAL. Wine isn’t dead — it’s being reborn. Follow along as I share stories, insights, and discoveries from the world of wine, and shed light on the creative forces driving its revival.
| Platform | Pricing | Only free issues | Publishes | Twice weekly | |
|---|---|---|---|---|---|
| Issues | 8 | Subscribers | Read | rottwineclub.substack.com |
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Somewhere around the late 2010s, panic set in. Headlines screamed “Gen Z Isn’t Drinking” and “Wine Is Dying” in the same breath. Conference panels spiraled. Decks multiplied. Every strategy conversation suddenly revolved around how to reach...
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The writers behind this newsletter.
Founder of ROTT Wine Club\ud83d\udd25 making wine fun again. I come from luxury wine, spirits, and hospitality—leading PR, partnerships, and communications for major brands. Now, I’m saying what most won’t.
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