We decode digital success in e-commerce. Providing you with a monthly update on how to build world-class digital experiences and win the e-commerce game.
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# When your operating model breaks, everything breaks
97% of businesses struggle to demonstrate real business value from generative AI. Yet some consumer brands are seeing triple-digit conversion increases and dramatic efficiency gains.
A “metaverse world" for Mango Teen store with a selfie station.
The e-commerce landscape of 2025 presents a paradox: while technology enables unprecedented automation and efficiency, consumers increasingly value human connection. They embrace AI-powered search but crave authentic interactions. They dema...
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The writers behind this newsletter.
I speak with digital leaders in e-commerce to understand what makes them successful • At Conway & Co we help modern consumer brands to get fit for digital growth
I write about digital experience, customer behaviour, omnichannel commerce strategy, and beyond.
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