
Analysis and commentary on search, SEO, and how AI is changing discovery
| Platform | Pricing | Only free issues | Publishes | Weekly | |
|---|---|---|---|---|---|
| Issues | 15 | Founded | a year ago | Last Issue | 20 days ago |
| Active | |||||

Note: This post summarizes and comments on Understanding ChatGPT Citations: Evidence from Production Web Search Across Model Generations by Yunxuan Jiang, Shiqi Zhang, Anqi Xing, Xiangyu Chang and Xiaokui Xiao. It is an arXiv preprint and h...
In February I wrote that AI fails at about 97% of real remote jobs. The Remote Labor Index, built from 240 paid freelance projects, scored the best agent at 2.5%. My takeaway then: AI speeds up the steps, and the final handoff stays human....
A term is going around: meat proxy. Developer Niklas Gruhn coined it, originally for the Slack and pull-request habit of pasting a model’s reply verbatim.
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A meat proxy is a person who forwards AI-generated text, code, or ot...
I’m taking some time off starting today.
Sun, reading, good food, and as little screen time as I can manage.
A proper reset before September.
Before I go quiet, I wanted to write down what the last year actually looked like.
A year ago,...
Every AI search prediction eventually asks the same question: is Google Search dying? Alphabet’s latest earnings report suggests a different reality: search is still growing, but the economics around it are changing.
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The writers behind this newsletter.
I’m Ilias, Head of SEO at Advisable and founder of search minds. I help SaaS and ecommerce teams grow through SEO, paid media, CRO and strategy. Ex Kpler and MarineTraffic where I helped scale traffic past 70M visits. I write about search and growth.
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