Reletter
Artwork for Signals & Strategy

Signals & Strategy

Joya

This isn’t another tool roundup or AI hype dump. Signals and Strategy delivers bold, brainy takes on how AI is reshaping marketing, leadership, and the way we work—before it hits the mainstream.

Platform
Substack
PricingOnly free issuesPublishesWeekly
Issues38Foundeda year agoLast Issue5 days ago
Active

Read this Newsletter

scarlataj.substack.com
Artwork for Signals & Strategy

Latest Issues

Frontier, Sold Separately

Microsoft opened the Houston stop of its AI Tour by leaning into the city itself — space, energy, medicine. Three frontiers Houston is known for.

Fitting, because the phrase I heard most that day was “Frontier Firm.”

I wrote a short expla...

5 days ago

Optimism, on Schedule

“I’m delighted to be wrong about this.”

That’s Sam Altman, in a very recent interview, walking back his prediction that AI would gut entry-level white-collar jobs. Dario Amodei also quietly moved off his "50% of white-collar work will disa...

21 days ago

The Rocket-Ship Speech Is Over

Last week, a real estate executive named Gloria Caulfield told a room of graduating arts and humanities students at the University of Central Florida that "the rise of artificial intelligence is the next industrial revolution." The room eru...

a month ago

The AI Wrote the Ad. The Law Says That's Your Problem.

Photo by Conny Schneider on Unsplash

In April, I said the bandwidth was never going to come.

Here’s what arrives instead.

A federal court just ruled that when a platform’s AI has “ultimate authority” over how an ad gets assembled, the pl...

a month ago
1

The AI Productivity Story Has a Hole In It

Two weeks ago, I stood in a room in front of many marketing leaders in Lisbon for a full day of teaching and discussions.

What defined the day wasn’t pushback or enthusiasm or even confusion. It was mainly exhaustion.

The people in that...

2 months ago
1

Key Facts

Contact Information
Newsletter Author
Number of Subscribers
Find out how many people subscribe to this newsletter.

Audience Metrics

Subscribers, engagement, traffic and sponsorship for Signals & Strategy.

SubscribersEngagement65Monthly Web Visits
Accepts SponsorsEstimated Cost per Ad

Authors

The writers behind this newsletter.

  • Joya

    I help marketers and leaders cut through AI hype. Director of Marketing, TEDx speaker, 101 Women in AI Marketing, and co-host of The Marketers Guide to the AI Galaxy podcast.

  • Frequently Asked Questions

    How can I access the email archive for Signals & Strategy?

    You can find recent issues that have been published by Signals & Strategy on Reletter by scrolling up to where it says Latest Issues. Tap on the link for any of the most recent emails or hit More Issues to see older ones.

    How many subscribers does Signals & Strategy have?

    To see how many people subscribe to Signals & Strategy, simply upgrade your Reletter account. We provide readership numbers and lots of other stats for this newsletter so you can decide if it's worth reaching out to.

    How can I advertise in Signals & Strategy?

    Newsletter advertising can be extremely effective when it's done right. Before you pitch Signals & Strategy as a potential sponsor or partner, make sure that you've done your research and checked its newsletter stats with Reletter.

    Then, personalize one of our winning pitching templates and send it to the right person using the contact info provided.

    How much does it cost to sponsor a publication like Signals & Strategy?

    Newsletter ad rates (or CPM) vary depending on many factors, including industry, number of subscribers, open rate, ad placement and more.

    To find out how much an ad will cost, contact Signals & Strategy using the contact information provided and ask for a copy of their media kit.

    How can I find newsletters related to Signals & Strategy?

    Scroll up to where it says Related Newsletters to see other publications like Signals & Strategy. You can also search our email newsletter directory to discover other newsletters that cover the topics you're interested in.

    How do I contact Signals & Strategy?

    Reletter provides this newsletter's website URL above, where you will often find their contact information. We also provide links to associated social media accounts and pitching templates so you can reach out fast.