Sirimalla Saikumar
Stay ahead with weekly insights that turn customer engagement into growth.
| Platform |  | Pricing | Only free issues | Publishes | Twice weekly |
|---|---|---|---|---|---|
| Issues | 9 | Founded | 2 months ago | Last Issue | 4 days ago |
| Active | |||||
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sirimallasaikumar.substack.comLatest Issues
Studios are fielding more price-sensitive corporate walk-ins
Walk-ins Want Corporate Prices, Not Memberships
Fitness studios across the US are seeing a new pattern in their lobbies. The number of employers offering wellness stipends to their workers has dropped again. This year, only 35 percent a...
Fitness studios get swamped by privacy law requests
Sudden spike in privacy demands hits fitness studios
Fitness studios are now facing a workload few saw coming. Data requests from members and past clients have jumped 52 percent for studios in Illinois since early last year. California’...
New payment rules: every fitness transaction itemized
Card networks force every studio to rethink payments
A major change is coming for fitness studios when it comes to handling payments. Starting October 2024, Visa and Mastercard will require studios to send detailed information with ever...
Flexible passes are reshaping member loyalty in studios
Flexible access is rewriting your member numbers
More members are churning through small fitness studios than ever, and the reason is not just price, it is flexibility.
Boutique studios offering commitment-free passes and pay-as-you-go...
Zoning shifts: more studios on your block now
New zoning rules fill empty storefronts with studios
From January to May 2024, about 1,500 new boutique and micro gyms opened across the country. What stands out is that 61% of these newcomers took over recently-vacant retail or office...
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