Make your early-stage business irresistible with high-impact branding and marketing tips.
Platform | Substack | Pricing | Only free issues | Publishes | Weekly |
---|---|---|---|---|---|
Issues | 23 | Subscribers | Read | brandsooner.substack.com |
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In our previous article, we delved into The Power of the 'Aha Moment' and explored how identifying and leveraging user epiphanies can transform your brand's success. If you missed it, you can read it here.
Can you identify an "aha moment" that users love? New brands are generally built on the premise of delivering an "aha" experience that customers find irresistible and that fills a meaningful need for a large audience.
Branding is only an expense if done poorly, without strategic direction and positioning. When done correctly, it's an investment that yields market presence, customer loyalty, and long-term profitability.
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Make your early-stage business irresistible with high-impact branding and marketing tips. By Christoph Kock
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