Social Hike
James Warren TaylorWritten to explore how the choices brands make shape culture and the economy.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 10 | Founded | 2 years ago | Last Issue | 24 days ago |
| Active | |||||
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socialhike.substack.comLatest Issues
Style Without Subject
I have always been attracted to confidence. Confident people who say what they mean. Confident companies that know they’re the best in a category. Confident directors, athletes, musicians, etc. Not misplaced confidence, but confidence paire...
The rise of the villain CEO
A couple of months ago, I wrote about Palantir, their obsession with The Lord of the Rings, and the CEO’s concerning ability to brand both himself and the company around a mythical object that corrupted most of its users in the story.
As I...
Commoditized Nostalgia
I’ve been thinking a lot about nostalgia and how often it shows up in current brand trends. It’s rare to sit through a pitch these days without some kind of retro imagery dropped into a deck.
I’ve even caught myself looking back at old de...
Gen Z Auto Debt & Economic Apathy
One of the most interesting things happening in the U.S. economy right now is the rising delinquency rate on subprime auto loans. This data point isn’t as hot to discuss as a potential AI bubble or Nvidia’s earnings, but it is a meaningful...
Billboards are the Window to a City’s Economic Soul
Earlier this year, I spent some time in San Francisco. During my Uber ride from the airport to my hotel, I started counting billboards with the word “AI” on them. The drive was no more than 30 minutes, but by the time I reached the hotel, I...
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| Subscribers | Monthly Web Visits | Accepts Sponsors | |||
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Authors
The writers behind this newsletter.
An exploration of brand, business, culture, and creativity. work / play @flowersfullservice.art
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