Stilettos in the Sandbox
Tara LassiterI write research-backed, relationship-driven founder-brand growth strategies for women who refuse to choose between motherhood and momentum.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 16 | Founded | a year ago | Last Issue | 9 months ago |
| Active | |||||
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taralassiter.substack.comLatest Issues
From Fluff to Funds: How Personal Brands Actually Foster Sales
We’ve all been told the power of a polished personal brand.
You know, colors, wardrobe, fonts, a great headshot with you in front of your laptop, maybe an inspired Instagram 9-grid.
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The moment I stopped chasing ‘more’ and started redefining ‘enough'
Would you listen?
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Last month, I stepped into a dream, only it wasn’t entirely fiction.
(Just a warning, things get a little woo bef...
You are the marketing
A recent breakdown of Rhode’s business blew my mind. Not just because they released the full profit and loss report (flex), but because of a single number buried in the marketing section:
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Before You Buy Anything This Black Friday, Run This 3-Part Business Checkup
My son got his first college acceptance email this week (& took TWO FULL DAYS to tell me in true teenage boy fashion).
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Cue the tears...
What if it’s not failing, just unfinished?
When was the last time you let an idea marinate for months instead of quitting at week eight?
It’s easy to assume it’s working for everyone else. Their offers are flying off the digital shelf. Their subscriptions are stacking up. Their con...
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Authors
The writers behind this newsletter.
I build founder brands that actually work. After 12 years selling millions on QVC alongside founders like Martha Stewart, Katy Perry, and Jamie Kern Lima, I now design relationship-led systems that replace tactics with traction.
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