Social Studies
Jacob ShipleyBecome a better social media pro in 5 minutes per week. Subscribe for free.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 41 | Founded | 4 years ago | Last Issue | 9 days ago |
| Active | |||||
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howtosocialmedia.substack.comLatest Issues
For years, my personal Instagram sat at 109 followers.
I run social media for a living.
For years, my personal Instagram sat at 109 followers.
I posted that on LinkedIn in October 2022 with no real strategy behind it.
I was 10 months into just throwing stuff at the wall. I start...
A note of encouragement
My goal for this post is simply to encourage you.
The internet is your friend and business partner.
Does social media bring problems and obstacles to overcome? Undoubtedly.
But social media also brings endless opportunities to push your...
$7 bottle of water
I paid $7 for a bottle of water this week.
I was at the top of Keystone, Colorado where there’s a little food/drink stand.
I was thirsty and that was my only option so I paid it.
It stung a little handing over my card as I don’t love get...
A case study of 2 LinkedIn posts
Social Studies is a weekly-ish newsletter that helps you become a better social media pro in 5 min/week.
At least that was the plan. shrugs and sighs dramatically
I’ve been having the time of my life at Benzinga leading the best social me...
National Coffee Day is Lame
the brands doing the best on social right now are NOT following best practices.
They're posting weird stuff.
The brands still doing "National Coffee Day" posts with a stock photo and a generic caption are losing to the local coff...
Audience Metrics
Subscribers, engagement, traffic and sponsorship for Social Studies.
| Subscribers | Engagement | 74 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
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