
Following the money, uncovering corruption, and diving into the data to tell the stories that matter.
| Platform | Pricing | Freemium | Publishes | Twice weekly | |
|---|---|---|---|---|---|
| Issues | 1866 | Founded | 3 years ago | Last Issue | 7 days ago |
| Active | |||||

This post will be short and not particularly sweet.
Last Tuesday the Premier League released a statement saying Manchester City have been found guilty, by an independent three-person commission, of all the most serious charges of financial...
By Patrick Nally
Since Friday, football has been consumed by reports that Manchester City have been found guilty of 114 breaches of the Premier League’s financial rules.
The allegations are still to be tested on appeal, but at their heart...
This article was first published in December 2025
It’s more than 11 years since Manchester City first accepted a major UEFA punishment for financial cheating, or “cooking their books”, for artificially inflating their income and artificial...
I wrote a piece last month where I said that the income from any new paying subscribers as a result of that piece would all be given to three charities.
That income was $982 (£740), and as a result, Maggie’s, Brain Tumour Research, and a h...
In their 10th year back in the top division, following 40+ years in the wilderness, IK Sirius were storming towards the title. Then they sold their star Scottish striker...
This piece was commissioned for the Nutmeg Substack and I’ve been...
Subscribers, engagement, traffic and sponsorship for Sporting Intelligence.
| Subscribers | Engagement | 78 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
Where Sporting Intelligence ranks on Google, and how much search traffic it brings in.
| Ranked Keywords | 1.5k | Monthly Search Traffic | Top Keywords |
|---|
How this newsletter ranks in the official Substack charts.
| #80 | |
| #124 |
The writers behind this newsletter.
Experienced sportswriter with a track record of breaking huge stories
Undisciplined scholar, recovering academic I research and write about the messy and complicated places where science meets policy and politics
Sam Kunti is a reporter, who investigates FIFA, the gambling industry and labour abuses in the Gulf. He writes for Josimar, World Soccer and Forbes, and contributes to the BBC. He is the author of ‘Brazil 1970’. Graduate of Columbia University.
Tennis journalist, veteran of 80+ Grand Slams. Regular contributor to The Guardian, ESPN. Co-author The Roger Federer Effect; commentator for Radio Roland-Garros & AO Radio; president International Tennis Writers' Association (ITWA)
You can find recent issues that have been published by Sporting Intelligence on Reletter by scrolling up to where it says Latest Issues. Tap on the link for any of the most recent emails or hit More Issues to see older ones.
To see how many people subscribe to Sporting Intelligence, simply upgrade your Reletter account. We provide readership numbers and lots of other stats for this newsletter so you can decide if it's worth reaching out to.
Newsletter advertising can be extremely effective when it's done right. Before you pitch Sporting Intelligence as a potential sponsor or partner, make sure that you've done your research and checked its newsletter stats with Reletter.
Then, personalize one of our winning pitching templates and send it to the right person using the contact info provided.
Newsletter ad rates (or CPM) vary depending on many factors, including industry, number of subscribers, open rate, ad placement and more.
To find out how much an ad will cost, contact Sporting Intelligence using the contact information provided and ask for a copy of their media kit.
Scroll up to where it says Related Newsletters to see other publications like Sporting Intelligence. You can also search our email newsletter directory to discover other newsletters that cover the topics you're interested in.
Reletter provides this newsletter's website URL above, where you will often find their contact information. We also provide links to associated social media accounts and pitching templates so you can reach out fast.