Reletter
Artwork for SportsYarn

SportsYarn

Jesse Gerritsen, David Free, Will Colahan, Sophia Prieto

Using satire and research to talk about sports.

Platform
Substack
PricingOnly free issuesPublishesTwice weekly
Issues22SubscribersRead sportsyarn.substack.com

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Contact Information
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Latest Issues

Recent posts by this newsletter. Browse the email archive.

Who owns sport, really? Four rounds between UK and Australia

Sport isn’t just what happens on the field—it’s how we build culture, identity, and community. Here at SportsYarn, we dig into the stories behind the scoreboard: the infrastructure that shapes fan experience, the policies that develop champ...

14 days ago
19
12

The Splash Brother contact (and career) high

The Golden State Warriors didn’t just change the game of basketball with their three point shooting.

25 days ago
16
4

Learning from loss: A tale of two dynasties

Sport is just a socially acceptable way to let a group of strangers ruin your weekend if they lose.

a month ago
10
0

Why a wee bit of weirdness wins: The power of creative communications

This past week, I’ve jumped headfirst into the grassroots sporting world!

a month ago
12
7

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Authors

The writers behind this newsletter.

  • Jesse Gerritsen

    Every Sunday: a communications lesson. Deep dives and satire when inspired. All through the lens of sports.

  • David Free

    “My favourite Australian writer of his generation” - Clive James

  • Will Colahan

    Exploring the business and culture of sport

  • Sophia Prieto

    sporty-chic

  • Frequently Asked Questions

    How can I access the email archive for SportsYarn?

    You can find recent issues that have been published by SportsYarn on Reletter by scrolling up to where it says Latest Issues. Tap on the link for any of the most recent emails or hit More Issues to see older ones.

    How many subscribers does SportsYarn have?

    To see how many people subscribe to SportsYarn, simply upgrade your Reletter account. We provide readership numbers and lots of other stats for this newsletter so you can decide if it's worth reaching out to.

    How can I advertise in SportsYarn?

    Newsletter advertising can be extremely effective when it's done right. Before you pitch SportsYarn as a potential sponsor or partner, make sure that you've done your research and checked its newsletter stats with Reletter.

    Then, personalize one of our winning pitching templates and send it to the right person using the contact info provided.

    How much does it cost to sponsor a publication like SportsYarn?

    Newsletter ad rates (or CPM) vary depending on many factors, including industry, number of subscribers, open rate, ad placement and more.

    To find out how much an ad will cost, contact SportsYarn using the contact information provided and ask for a copy of their media kit.

    How can I find newsletters similar to SportsYarn?

    Scroll up to where it says Similar Newsletters to see other publications like SportsYarn. You can also search our email newsletter directory to discover other newsletters that cover the topics you're interested in.

    How do I contact SportsYarn?

    Reletter provides this newsletter's website URL above, where you will often find their contact information. We also provide links to associated social media accounts and pitching templates so you can reach out fast.