Reletter
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A haven for social marketers who need a source of joy, inspiration and validation.

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Substack
PricingOnly free issuesPublishesWeekly
Issues50Founded2 years agoLast Issue3 days ago
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Latest Issues

The short video revolution comes to politics

One of Andy Burnham’s first videos as UK Prime Minister looked familiar to those paying attention to cross-border politics. A quick tap of the camera to grab our attention, and a pointed step backward. That’s a move straight out of the Zohr...

3 days ago

Spooky season’s biggest brand wins on social

Halloween kicked off as soon as the clock ticked to midnight on October 1st and turned us all into pumpkins.

But brands have mostly restrained themselves to the two weeks before the holiday to start actually posting, with social media acti...

10 days ago
1

My Social Media Diet: Liz Harter

In the latest edition of My Social Media Diet, we connected with Liz Harter, Director of Digital Strategy at the University of Notre Dame. With nearly 14 years of dedicated service at Notre Dame, Liz has steadily risen through the ranks as...

25 days ago
1

Holiday creep isn’t stopping us from buying

Every year, the same debate surfaces: brands roll out fall/winter campaigns as early as August, and shoppers roll their eyes. “Holiday creep” conversations bubble back up online and marketers wonder if launching fall and winter campaigns ea...

a month ago

Consumers are crying out for originality on social

Scroll social media and you’ll see trend after trend after trend. But often you’re seeing the same trend, attacked from every angle, or even the same angle, by friends, creators and brands, many of whom you don’t even follow. By the time yo...

a month ago
8
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Authors

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  • Sprout Social
  • Benedict Nicholson

    Writing and thinking about social media trends, news, history, politics.

  • Brittany Hennessy

    Author of INFLUENCER. VP at Sprout Social. Helping creators become CEOs with strategy, receipts, and the occasional mic drop.

  • Aubree Schaefer

    surviving a Corporate America breakup, with a healthy balance of analog hobbies, attainable wellness and real life.

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