Rewilding Markets
John ElkingtonHow can markets best serve people and planet? A virtual notebook on a personal inquiry into how we can design - and redesign - markets to meet tomorrow's needs.
| Platform |  | Pricing | Only free issues | Publishes | Twice weekly |
|---|---|---|---|---|---|
| Issues | 142 | Subscribers | Read | johnelkington.substack.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
Five “Beyonds” For Tomorrow’s “B Economy”
What might tomorrow hold for corporate changemakers? (source: JE via Artiphoria)
Musical Chairs Around Mrs Mills’ Piano
The legendary pedestrian crossing (source: JE, via Artiphoria)
This Pilgrim’s Progress
Tourists return unchanged; pilgrims travel to be undone, remade (source: JE via Artiphoria)
Golden Roads to Sustainability
We flew to Uzbekistan on a Boeing 777—not a magic carpet (source: JE via Artiphoria).
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Authors
The writers behind this newsletter.
John Elkington, co-founder of ENDS, Countercurrent, SustainAbility and Volans, led the first wave of activists into corporate boardrooms. Inducted into the Sustainability Hall of Fame (2013), he also won the World Sustainability Award (202l).
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