Surviving the Funnel
Surviving the Funnel, Victoria HetzCareer and marketing advice for junior marketers trying to survive campaigns, coworkers, and capitalism.
| Platform |  | Pricing | Only free issues | Publishes | Twice weekly |
|---|---|---|---|---|---|
| Issues | 4 | Subscribers | Read | survivingthefunnel.substack.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
The Key to Market Research is a Touch of French Vulgarity
In my senior year at St. Paul’s School, a New England boarding school that exemplifies whatever imagery that phrase conjured for you, I was required to revise and resubmit my yearbook page because it included a quote that the school had dee...
What Makes A Good Ad? Part 1 of Infinity
I officially can no longer complete a single task without outsourcing my attention. Folding laundry? Podcast. Making coffee? Instagram Stories. Taking a shower? Ideally, a 45-minute conversation between two comedians I’ll never meet but som...
A Not At All Comprehensive Response to the Question: What Is Growth Marketing?
In just over 24 hours, I am allegedly hosting a Midsummer Night’s Dream theme party. (My) suggested attire? “Creative toga.” Meanwhile, my house is a disaster, we have no food, and the decorations are still buried somewhere in our storage u...
Hey, what's up, hello: yet another (clearly) millennial marketer with a Substack
Not three months into my first “big girl” job in marketing at 24, my new boss sat in our cramped, one room WeWork office, banging his forehead on the desk in front of him. With at least five of my coworkers looking on, Mike (not his name) m...
Authors
The writers behind this newsletter.
Unsexy marketing education for people who don’t buy the hype. Marketing trends explored through an academic lens (and a healthy dose of skepticism) from someone with 10+ years experience driving growth across ecommerce, tech, and subscription brands.
Part-time marketing consultant, full-time survivor of the startup marketing grind, occasional contributor to Tannic Panic (because wine helps). I write for marketers who want real talk, practical tips, and a reminder that it’s ~just~ marketing.
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