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Artwork for Terra Incognita

Terra Incognita

Alex Branton, Robin Butler, Alijon Ravshanov

Investing in tech startups across huge "unmapped" digital ecosystems.

Platform
Substack
PricingOnly free issuesPublishesWeekly
Issues40SubscribersRead sturgeoncapital.substack.com

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Latest Issues

Recent posts by this newsletter. Browse the email archive.

Debt Funding for Central Asian Startups

This webinar brought together two emerging markets debt financing experts to share practical guidance for founders in Central Asia exploring alternatives to traditional equity funding. The session featured Shirin Jamshidi (Senior Director o...

4 months ago
2
0

The Importance of "Ideal Market Profile"

This blog post is taken from Sturgeon’s Q3 2025 manager update to investors. The concept of an “Ideal Customer Profile” is well known to founders and investors, more commonly referred to by its acronym ICP. Claude (Anthropic’s LLM) defines ...

5 months ago
2
0

Why We Invested - Finmedia

### Introduction

5 months ago
2
0

Why We Invested - PeopleForce

## INTRODUCTION

5 months ago
1
0

Authors

The writers behind this newsletter.

  • Alex Branton
  • Robin Butler

    Robin Butler is a Partner at Sturgeon Capital, investing in teams building transformative businesses in emerging markets. Robin leads Sturgeon's VC team, backing early-stage companies in Emerging Asia.

  • Alijon Ravshanov
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