THAT BUSINESS OF MEANING
Peter SpearA weekly newsletter & conversation series from Peter Spear on human understanding & cultural insight in business.
| Platform |  | Pricing | Only free issues | Publishes | Twice weekly |
|---|---|---|---|---|---|
| Issues | 482 | Founded | 7 years ago | Last Issue | 6 days ago |
| Active | |||||
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thatbusinessofmeaning.substack.comLatest Issues
The week of July 13th
Conversation
Above, Alison Wood Brooks on conversation. Also, Daniel Vanello on emotions as rational. And, Norman Farb on mental maps.
Sumptuousness
Above, Olga Yakimenko on surprise. Also, Robert J. Morais on anthropologist...
Baiba Matisone on Translation & Community
Baiba Matisone is a brand & creative strategist in Berlin. She is the co-founder of brandLingual, a learning platform that bridges evidence-based and intuitive marketing. Previously, she has held strategy roles at Ogilvy, Grey, Fallo...
The week of July 6th
The Tibetan Freedom Concert in San Francisco 1996
Strategy
Above, Martin Weigel on strategy as verb. Also, Matt Watkinson on customer experience. And, Suzanne Livingston, Dr. on ontology.
Language
Above, Lera Boroditsky on languag...
Jelena Veselinović on Truth & Brokenness
Jelena Veselinovic is an advisor and fractional CMO at Brand Intelligents.ai. Previously, she was Head of Brand Marketing at Miro. Prior to that, she was VP of Global Brand Marketing Campaigns at Coca-Cola. She has a great substack,...
The week of June 30
Human
Also, N. Ángel Pinillos Ph.D. on defending the humanities. Also, Dr H M Zahid Iqbal on why the humanities. And, Joe Day on museums.
Meaning
Above, Packy McCormick on the moral obligation to differentiate. Also, Willia...
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Authors
The writers behind this newsletter.
I am an ethnographer and brand consultant in Hudson, New York. I help teams communicate and innovate more effectively, by helping them understand who they serve, and what drives them.
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