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THAT BUSINESS OF MEANING

Peter Spear
Tens of paid subscribers

A weekly newsletter & conversation series from Peter Spear on human understanding & cultural insight in business.

Platform
Substack
PricingOnly free issuesPublishesTwice weekly
Issues492Founded7 years agoLast Issue2 days ago
Active

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Latest Issues

The week of August 17th


Sense

Above, Ishmail Abdus-Saboor on touch. Also, Rachel Sugar on modern shopping. And, Diane Purkiss on feasting.

Motive

Above, Stephen Asma on organoids that feel. Also, Phil Barden on debunking behavioral myths. And, Oana...

2 days ago

Preeti Varma on Listening & Belonging


Preeti Varma is a cultural strategist and qualitative researcher who has worked across fifty markets and lived in eight countries. She has held roles at Flamingo, Ipsos MORI, and Cactus Communications; her clients include Google, Met...

6 days ago
4

The week of August 10th


America

Above, Christian Wiman, Ross Barkan & Others on America’s Homer. Also, Craig Clifford on the western. And, Tyler Austin Harper on academic hypocrisy.

Mentor

Above, Chuck Palahniuk on the ‘martyr-murder-witness’ trick...

9 days ago
2

Jason Ānanda Josephson Storm on Critique & Listening

Jason Ānanda Josephson Storm is Professor of Religion and Chair of Science & Technology Studies at Williams College, and the author of “Metamodernism: The Future of Theory.”

Most recently, he debated Timotheus Vermeulen and Hilary Lawson...

13 days ago
4

The week of August 3rd


Synecdoche

Above, Amanda Ripley on data centers, AI and conflict. Also, Jasmine Sun on data centers and populism. And, Lindsay Ems on Amish technology adoption.

Brand

Above, Tom Roach on brand building. Also, Rob Meyerson on...

16 days ago
4

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  • Peter Spear

    I am an ethnographer and brand consultant in Hudson, New York. I help teams communicate and innovate more effectively, by helping them understand who they serve, and what drives them.

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