The business of wellness—decoded. For savvy investors, thoughtful founders, and wellness lovers seeking smart insights on trends, deals, and the future of well-being.
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 118 | Founded | 2 years ago | Last Issue | 7 days ago |
| Active | |||||
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rachhirsch.substack.comLatest Issues
What I'm Watching in Wellness Right Now: 7 Shifts That Will Define H2 2026
I'm Betting My Own Money On These.
A friend texted last month: heading to Korea, send me all your recommendations from your newsletter. Then, almost as an afterthought, “because I don’t really pay for newsletters.”
Why Hims & Hers Is Betting Ozempic Is Just Your Gateway Drug
Hims Started As A Hair-Loss Company. It May Have Accidentally Built The Future Of Medicine.
The Real Hims & Hers Product Isn't a Drug. It's a Shopping Habit.
Are We About to Make Bone Density Sexy?
Everyone's optimizing their brain. Nobody's talking about their bones.
Your Bones Called. They're Being Ignored.
RWR No. 3 — Rach's Wellness Rotation Supplement Edition
Okay, I genuinely love that this is becoming a thing.
The "I've been looking for something exactly like this" and "just ordered three of these" messages — keep them coming. Makes me smile so big.
This edition is everything I’m actually ta...
I didn't deploy a single dollar in 2026. Until this week.
I didn't deploy a single dollar in 2026. Until this week.
Yes, I said that out loud.
VCs are supposed to deploy. We have mandates, return timelines, and a next fund to raise. The system rewards motion. I know this.
I still saw thousands...
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| Subscribers | Engagement | 76 | Monthly Web Visits | ||
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Authors
The writers behind this newsletter.
Hi, I'm Rach — The Wellness Investor. I decide which wellness brands are worth backing. Which means I know which ones are worth buying. Founder, investor & wellness hype girl behind Wellness Growth Ventures, The 2% Club, LA's cult-fave yoga studio.
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