The business of wellness—decoded. For savvy investors, thoughtful founders, and wellness lovers seeking smart insights on trends, deals, and the future of well-being.
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 115 | Founded | 2 years ago | Last Issue | 5 days ago |
| Active | |||||
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rachhirsch.substack.comLatest Issues
RWR No. 3 — Rach's Wellness Rotation Supplement Edition
Okay, I genuinely love that this is becoming a thing.
The "I've been looking for something exactly like this" and "just ordered three of these" messages — keep them coming. Makes me smile so big.
This edition is everything I’m actually ta...
I didn't deploy a single dollar in 2026. Until this week.
I didn't deploy a single dollar in 2026. Until this week.
Yes, I said that out loud.
VCs are supposed to deploy. We have mandates, return timelines, and a next fund to raise. The system rewards motion. I know this.
I still saw thousands...
The $40 Billion Wellness Apocalypse Is Coming
And it may create the biggest opportunity in wellness.
91% of Boutique Fitness Studios Aren’t Profitable.
RWR No. 2 — Everything I Wear Everywhere
We’re back. This edition is basically a love letter to the things that have become part of my body. Wear everywhere, reach for automatically, would genuinely panic if they discontinued. You know the ones.
Mornings in LA are cold.
My hair...
Peloton's CEO Deleted His LinkedIn Post. But It Needs To Be Talked About.
Dear Peloton, we need to talk. Again.
Part I: The Most Mismanaged Brand In Wellness
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| Subscribers | Engagement | 75 | Monthly Web Visits | ||
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| Accepts Sponsors | Estimated Cost per Ad | ||||
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Authors
The writers behind this newsletter.
Hi, I'm Rach — The Wellness Investor. I decide which wellness brands are worth backing. Which means I know which ones are worth buying. Founder, investor & wellness hype girl behind Wellness Growth Ventures, The 2% Club, LA's cult-fave yoga studio.
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