The Athlete's Economy
Kirby PorterA newsletter covering the intersection of athletes and tech. Join to learn about the startups, athletes and investors shaping what's next.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 47 | Founded | 4 years ago | Last Issue | 2 years ago |
| Active | |||||
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athleteseconomy.substack.comLatest Issues
🌐 Athletes in Venture
From fundraising headlines to fund launches — athletes are key players in the venture capital space.
This week we’re diving into how athletes are investing into: Sports Tech, Athlete-Driven Media and Women's Sports ⬇️
Subscribe now
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🌐 Monetizing the Madness
March Madness.
Where stars are born.
And athletes can finally monetize their moment.
This week’s newsletter explores how platforms are helping athletes capitalize on the madness across merchandise, marketplaces and media.
Subscribe n...
🌐 Q1 Market Map
Modern-day athletes are reshaping the tech world.
And founders are taking note — finding opportunities to build products for, and in collaboration with them.
So far in 2024 we've covered 20+ startups that are:
- Powering the Next Wave...
🌐 Players and Operators
We’re in a renaissance period of athlete-entrepreneurship.
At the pro level, players are teaming up with experienced operators to bring new solutions to the sports market.
- Players → bring a unique product insight, athlete relationship...
🌐 Tech Solutions for the Athlete Journey: Post-Sports
The athlete journey is an evolution.
But one chapter we all eventually encounter: life after sports.
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Fewer the 2% of NCAA student-athletes go pro.
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If they do go pro, the average career span is around 3 -5 years across major profe...
Audience Metrics
Subscribers, engagement, traffic and sponsorship for The Athlete's Economy.
| Subscribers | Monthly Web Visits | Accepts Sponsors | |||
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Authors
The writers behind this newsletter.
Chief Brand Officer at Unrivaled, Brand Builder & Entrepreneur, Harvard Hoops Grad
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