Authority by Design
Carma SpenceTurn your expertise into structured, visible authority in an AI-driven world ... not just more content.
| Platform |  | Pricing | Freemium | Publishes | Daily |
|---|---|---|---|---|---|
| Issues | 85 | Founded | 3 years ago | Last Issue | 4 days ago |
| Active | |||||
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carmaspence.substack.comLatest Issues
Email List Building Beats Platform Risk: A Murderer's Row Lesson
Coffee with Carma | Episode 478
What if the platform you built your business on decided tomorrow to ban sharing links? (They are all pretty much that way now, by the way.) In this episode, I share three lessons from a 1966 spy spoof film....
Announcing a New Podcast
Authority by Design is for established independent experts with deep expertise, proven frameworks, and successful businesses who are frustrated that their recognition doesn’t match the substance of their work. Each episode explores how to t...
How to Write the Post That Gets You Hired, Not Just Liked
You already know that two types exist. Here's how to build content that attracts the right one.
A Reserved Table exclusive
Platform Dependency Is Costing You Readers: Here Is How to Escape It
Inspired by Ebirah, Horror of the Deep (1966)
Coffee with Carma | Episode 477
I used to believe that emailing more than once a month would send my list running for the unsubscribe button. In this episode, I share what really happened when...
Your Best-Performing Post Might Be Doing the Least for Your Business
Some gurus will help you go viral. Their job is to help you increase engagement. However, although going viral can feel good, it often does zip for your business.
The reason is that there are two kinds of engagement: the kind that shows yo...
Audience Metrics
Subscribers, engagement, traffic and sponsorship for Authority by Design.
| Subscribers | Engagement | 66 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
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Authors
The writers behind this newsletter.
You don’t need more ideas. You need structure. Authority by Design helps you turn what you already know into books, content, and positioning that actually build authority.
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