The Baton Beat
Chat JoglekarThe Baton Beat is your monthly read on both sides of the deal: what buyers are thinking, what sellers should know, and everything in between.
| Platform |  | Pricing | Only free issues | Publishes | Daily |
|---|---|---|---|---|---|
| Issues | 10 | Founded | 4 months ago | Last Issue | a month ago |
| Active | |||||
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baton.substack.comLatest Issues
💪July: What Do Successful Sellers Actually Have in Common?
1. How a bid in the mailbox became a multimillion-dollar sale
Most founders assume the business they built on purpose is the one that’s valuable. Duncan Scott’s story is a reminder that it’s ultimately up to the market, not you.
He fir...
🤝 June: What Do You Wish You'd Known Before the Deal Closed?
1. “Your Business Is an Asset, Not Your Identity.”
Alisha Pennington, a founder who built a company, sold it, and now helps others exit, shares her advice on selling without losing yourself.
By Alisha Pennington, Founder of Exette
Bef...
👨💼May: Are You Prepared to Sell to an SBA-Backed Buyer?
Kelsey Garlock, founder of Movemama Apparel, Just Sold Her Business. Here’s What Eight Years Taught Her.
- How to Sell Your Business Without the SBA Catching You Off Guard
Most business owners spend years building something they’re pro...
💡April: What does financial prep before a sale actually change?
- First-time business seller explains the biggest moments that tested her, the ones that surprised her, and what ultimately carried her through.
The highest offer isn’t always the right one. First-time seller Robyn learned that and two...
💵 March: The Complete SMB Toolkit for 2026 Tax Season
This Month in SMB: Prepping for Tax Season
March is here, which means tax day is just over a month away.
This year adds another layer, thanks to calendar quirks shifting some familiar due dates. For example, the usual March 15 deadline...
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The writers behind this newsletter.
Co-Founder & CEO at Baton | former @Google, @Spotify, @Zillow, & @Trulia and ROOM and father of 3 adorable kids
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