The Big Picture
The Big Picture, Todd Beeton, Amelia Mavis Christnot, Gloria Horton-Young, Meagan Hatcher-Mays, Jay KuoThe Big Picture provides a deep dive into the cultural, political, and societal issues shaping our world today, from a variety of unique perspectives.
| Platform |  | Pricing | Freemium | Publishes | Daily |
|---|---|---|---|---|---|
| Issues | 726 | Founded | 4 years ago | Last Issue | 5 days ago |
| Active | |||||
Read this Newsletter
thinkbigpicture.substack.comLatest Issues
The Kingmaker Mayor
On June 24, 2025, Zohran Mamdani shocked the Democratic political establishment by defeating Andrew Cuomo in New York City’s Democratic mayoral primary. Now this week, almost a year to the day later, Mamdani delivered an arguably larger blo...
This Week In The Big Picture
One year ago this week, Zohran Mamdani rocked the political world with his New York City mayoral primary victory over Andrew Cuomo. Yesterday, Mayor Mamdani followed that up with a second political earthquake, as his three endorsed House pr...
Rats Off A Leaking Ship
LEFT: Former FBI Assistant Director Dan Bongino. Photo by Chris Samuels/The Salt Lake Tribune via Getty Images. CENTER: White House Chief of Staff Susie Wiles. Photo by Kevin Dietsch/Getty Images. RIGHT: U.S. Vice President JD Vance. Photo...
Our Wins Of The Week
Ukraine saw major momentum in its war with Russia this week, as Ukrainian drones were seen battering an oil refinery in Moscow.
Ukraine saw major momentum in its war with Russia this week, as Ukrainian drones were seen battering an oil ref...
Trump signs Iran MOU but outlook unclear. Ukraine attacks Moscow oil refineries. 15 anti-ICE protesters charged.
Donald Trump signs Iran MOU at Versailles
Donald Trump signs Iran MOU at Versailles
Audience Metrics
Subscribers, engagement, traffic and sponsorship for The Big Picture.
| Subscribers | Engagement | 91 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
SEO Reach
Where The Big Picture ranks on Google, and how much search traffic it brings in.
| Ranked Keywords | 662 | Monthly Search Traffic | Top Keywords |
|---|
Chart Rankings
How this newsletter ranks in the official Substack charts.
| #54 | |
| #52 |
Authors
The writers behind this newsletter.
We’re a team of writers and editors who break down the cultural, political and societal issues shaping our world today, analyzing things in a way mainstream media often overlooks. Join us! Jay Kuo, Todd Beeton and friends.
Todd Beeton is Content Director for Team Takei and was formerly head of digital for Senator Kirsten Gillibrand. He is proud to write for and edit The Big Picture Substack. #49 in U.S. Politics
Amelia—she/her, proud Maineiac, Oglala Lakota Očeti Sakowin, Kanien'kehá:ka, Haudenosaunee and Métis Navy brat settled in the wilds of Northern Maine—writes Auntie Mavis' Musings and The Big Picture. Member Indigenous Journalists Association.
Word enthusiast with a passion for rhymes, books, art. Companion in mischief, avid political debater, daring adventurer who forgoes the safety helmet every single time.
Democracy and judiciary expert who has appeared on MSNBC, Peacock, never CNN for some reason?, and in the New York Times, Washington Post, and I think the Huffington Post. Also a big fan of really small dogs.
Admitted before the Supreme Court and 9th Circuit. A.B. In Political Science (Stanford) J.D. (UC Berkeley). Chair elect, Human Rights Campaign Board of Directors. CEO of The Social Edge. Composer of Allegiance on Broadway.
Social
Frequently Asked Questions
How can I access the email archive for The Big Picture?
You can find recent issues that have been published by The Big Picture on Reletter by scrolling up to where it says Latest Issues. Tap on the link for any of the most recent emails or hit More Issues to see older ones.
How many subscribers does The Big Picture have?
To see how many people subscribe to The Big Picture, simply upgrade your Reletter account. We provide readership numbers and lots of other stats for this newsletter so you can decide if it's worth reaching out to.
How can I advertise in The Big Picture?
Newsletter advertising can be extremely effective when it's done right. Before you pitch The Big Picture as a potential sponsor or partner, make sure that you've done your research and checked its newsletter stats with Reletter.
Then, personalize one of our winning pitching templates and send it to the right person using the contact info provided.
How much does it cost to sponsor a publication like The Big Picture?
Newsletter ad rates (or CPM) vary depending on many factors, including industry, number of subscribers, open rate, ad placement and more.
To find out how much an ad will cost, contact The Big Picture using the contact information provided and ask for a copy of their media kit.
How can I find newsletters related to The Big Picture?
Scroll up to where it says Related Newsletters to see other publications like The Big Picture. You can also search our email newsletter directory to discover other newsletters that cover the topics you're interested in.
How do I contact The Big Picture?
Reletter provides this newsletter's website URL above, where you will often find their contact information. We also provide links to associated social media accounts and pitching templates so you can reach out fast.